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The Legendary Leaders Podcast

Mar 26, 2020


Alexandria Agresta and her partners at Purpose Pioneers, are empowering businesses and individuals to grow by embracing the transformative power of purpose, values, empathy and vulnerability.


An international speaker and entrepreneur herself, Alex knows first-hand what it takes to develop as a CEO and leader. Taking a heart centred, connection-based approach- Alex has been able to help countless businesses and teams find the balance between purpose and profit. Hear what she says are the tools to uncover the sweet spot in any business. Also, catch her tips for growing as a leader and making impactful connections, as she shares her secrets for effective public speaking.


Key Takeaways:

  • How Alexandria Agresta and her partners are helping people and businesses lean into their purpose.
  • Secrets to effective speaking.
  • Advice for overcoming self-criticism and judgement.

If you enjoyed this episode, check out the video show notes and SUBSCRIBE TO THIS PODCAST on Apple Podcasts.


Episode Timeline:

  • [00:04] Intro
  • [00:37] Meet Alexandria Agresta
  • [02:01] The story behind the name Purpose Pioneers
  • [03:41] The people who are a part of her movement
  • [05:22] How they help people find their beautiful sweet spot
  • [08:00] Meeting CEOs halfway and helping them grow
  • [12:20] Committing to real change in businesses
  • [13:09] Changes they've experienced in CEOs
  • [14:54] Changes they've experienced with teams
  • [17:10] How Alexandria uncovered her own purpose
  • [20:04] Understanding and building self-awareness
  • [22:26] Alexandria on what it means to be a leader
  • [24:54] Working with speakers and removing barriers on stage
  • [27:48] Secrets to effective speaking
  • [31:32] Leaning toward acceptance and avoiding self-judgment
  • [35:40] A flaw she struggles with
  • [38:10] Teaching clients to strengthen their gifts
  • [42:37] Contacting Alex
  • [43:27] Outro
  • [41:20] Contacting Steve
  • [42:00] What's next for him
  • [43:40] Outro

Resources Mentioned:

Standout Quotes:

  • “That's what purpose, values, empathy, and vulnerability does. It puts you in this container of constant growth, constant pivoting... You're always leaning into the tension, you're always asking questions and when you live in that state of mind, success is quite literally inevitable.” -Alexandria Agresta [10:11]
  • “I've just always been connected with my spirit and I believe our spirit knows the way. It knows what we want. It's the ego and the mind that fogs it.” -Alexandria Agresta [18:15]
  • “I believe that you cannot be a leader unless you're being open and vulnerable.” -Alexandria Agresta [24:42]


About Cathleen: 


As a Thought Leader in the Mindset & (Self-) Leadership space, Cathleen supports high achieving, but worn-out Women in Corporate create a more content & balanced life without sacrificing their hard-earned success.  

Cathleen focuses on women who lost their sense of purpose, who feel they are running in a hamster wheel, trying to please everyone but themselves. She helps people turn their careers around so that they start feeling fulfilled and excited again about the Mondays to come.  

Her proven 6-step "Legend Framework" helps Leaders go from feeling lost, lacking confidence and clarity about their career to owning their next career step, feeling at ease with themselves and others, excited about their future and able to tackle any obstacle that may get in their way. At the end of the process, Cathleen's clients will feel healthier, happier, energised and clear about their future.  

She works with action takers who really want to make an impact on the world around them - people who are driven by purpose. If you are a female high-achiever and you are ready to take your career to the next level whilst fully enjoying your personal life, then get in touch!  

With over 15 years of leadership experience in Retail, Media & Broadcasting, Engineering and Property Investment, Cathleen has not only experienced the challenges and opportunities of a leader herself, she has also been leading and supporting various leadership development projects within large, complex, multinational matrix organisations. These are exactly the experiences that made her choose to help leaders across the world step out of the “daily hamster wheel” and into a life of purpose, inspiration and courage to live a life on their own terms.  


About Alexandria Agresta:


Alexandria Agresta believes in creating a world where people fully align what they do to make money, with what they do to experience meaning and fulfillment in their lives. She calls it the "sweet spot" between purpose and profit.  


Her company is Purpose Pioneers, where she's on a mission to empower leaders and entrepreneurs to get back to what matters most in business-- Human Connection-- and to use their purpose and profit “sweet spot” to live a meaningful life AND do meaningful work. It’s called the Purpose-First Movement.  


She earned her title as a Purpose Pioneer simply by living by the mantra: things don't take time, they take courage. When you spend time with Alexandria, you may just begin to play in the field of infinite possibility, and make the impossible, possible.  




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Alexandria’s Free Facebook Group: The Main Stage 🎤 (Use Speaking as the #1 Way to Get Clients) 



Alexandria’s Personal Page 



Alexandria’s Personal Page 



Alexandria’s Personal Website 

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